Chatrium Hotels & Residences (CHR) has signed a partnership agreement with Trip Affiliates Network (TA Network) to collaborate closely for its online direct booking services for agents, wholesalers and corporates within the TA network ecosystem
TA Network’s turnkey solutions & connectivities brings together Asia Pacific’ leading travel wholesalers, operators & destination management companies onto a single platform
Chatrium Hotels & Residences consists of 7 properties in Thailand, Myanmar, Japan & is part of the next chapter in the Asian hospitality experience. Bringing each destination to life, at Chatrium visitors can enjoy comfort, space & service
Chatrium’s Thai locations include the Bangkok riverside at Chatrium Hotel Riverside Bangkok or Chatrium Residence Riverside Bangkok. Additionally, hotels are located in the business centres of Bangkok at Emporium Suites by Chatrium or Chatrium Residence Sathon Bangkok. Furthermore, guests can experience nature at Chatrium Golf Resort Soi Dao Chanthaburi, enjoy lakeside comfort at Chatrium Hotel Royal Lake Yangon in Myanmar or have an alpine adventure at Chatrium Niseko Japan
TA Network platform is designed to leverage on technology solutions adopted by hotels to facilitate their direct connectivity, automate their inventory management processes with their traditional offline contractors, which would otherwise require both parties to manually update their booking inventory & retrieve booking confirmations. This also eliminates overbooking/ under-booking issues associated with room allotments as well as potential human errors in manually maintaining hotel contracts. In addition, TA Network’s digital payment solutions empower hotel clients with virtual card or virtual bank account services to process payments from their global contractors designed to minimise cross border & FX fees
TA Network’s Managing Partner Ho Siang Twang adds, “In a post-COVID new normal, hotels are increasingly looking for more dynamic tools to broaden & deepen direct online booking partnerships with their preferred agents & corporates & yet with greater administrative ease using process automation solutions & seamless online payment services
We are excited that CHR has chosen to adopt TA Network Hotel B2B Direct Booking services & we look forward to working closely with CHR to broaden & deepen their direct booking partnerships with their preferred agents & corporates.”
Pawarisa Hirantanes, Group Director – Revenue & Digital Distribution of Chatrium Hotels & Residences said, “TA Network solutions has enabled Chatrium Hotels & Residences to manage the conservative wholesale contract digitally with the full functionality of lead time, booking windows or stay pattern promotion, which makes our B2B faster. We can also manage dynamic rates with the same level of function as OTA to work with dynamic wholesalers. Additionally, we will have access to business opportunities to work with several major channels integrated with the TA Network & our contracting process with new partners is faster”
About Trip Affiliates Network
Headquartered in Singapore, with offices in Indonesia, Vietnam & Thailand, Trip Affiliates Network (TA Network) provides FIT/group inbound & outbound turnkey solutions & add-on direct supplier connectivity services for travel agents, wholesalers & hotels. High end platforms include integrated booking systems for flights, hotels, activities & transfers plus dynamic packages & digital payment solutions
About Chatrium Hotels & Residences
Chatrium Hotels & Residences began with a promise to ensure that guests “Feel the Remarkable” through exceptional Thai hospitality. Under two brands, “Chatrium” & “Maitria”, there are currently eleven properties; seven properties in Thailand & one each in Japan and Myanmar. All hotels & residences are situated in unrivalled location & offer guests tailored services provided with the human touch. From cosmopolitan city centre living in Bangkok to the breathtaking scenery of Chanthaburi, or the relaxing beauty of Royal Lake in Yangon to the beautiful ski slopes of Niseko, whether on business or leisure, long stay or short; when you stay with Chatrium or Maitria you are exactly where you want to be. Join us today at www.chatrium.com. Enjoy peace of mind every stay with our Safety & Hygiene program Chatrium Promise. For digital services download Chatrium Connect & also follow us on Facebook & @chatrium. Earn remarkable rewards our Chatrium Point Plus+