Guangzhou / Singapore – [Insert Date] – Guangzhou Joy International Travel Agency (Joy Travel), a leading B2B travel wholesaler in China, & Trip Affiliates Network (TA Network), a premier Asia-based travel technology provider, are pleased to announce a strategic partnership aimed at transforming B2B travel distribution & connectivity across Asia & beyond.
Through this collaboration, Joy Travel will integrate its extensive portfolio of directly sourced hotel & activities inventory unto TA Network’s advanced enterprise level suite of software. This integration will enable streamlined access for travel agents & suppliers to real-time rates, availability, & seamless booking experiences, significantly enhancing operational efficiency & transparency across the value chain.
TA Network’s technology will support Joy Travel in automating processes, optimizing revenue, & scaling its distribution capabilities to a wider network of B2B travel buyers through its ecosystem. The partnership is designed to empower both companies’ clients with faster access to inventory, better pricing controls, & end-to-end connectivity that reduces manual work & improves efficacy.
“Joy Travel has been steadily expanding our directly contracted hotel inventory & strengthening our position as a next-generation B2B travel enterprise,” said Vivian Qin, CEO of Joy Travel. “Our partnership with Trip Affiliates Network brings us cutting-edge connectivity & automation, allowing us to better serve our partners with speed, scale, & precision.”
“This collaboration with Joy Travel is a milestone in our mission to enhance the B2B travel ecosystem across Greater China & the region,” said Jean Hsieh, Regional Director for Ecosystem & Partnerships at Trip Affiliates Network. “Together, we aim to unlock new growth opportunities for wholesalers & travel operators by driving digitalization, improving margins, & providing global connectivity.”
This alliance marks a shared vision to reshape the B2B travel landscape with TA Network’s scalable travel infrastructure that meet the evolving demands of modern travel businesses.
About Joy Travel
Guangzhou Joy International Travel Agency Co., Ltd. (Joy Travel) is an innovative global hotel B2B platform based in China. Leveraging robust direct procurement capabilities, comprehensive marketing channels, and a professional system platform, Joy Travel offers clients streamlined solutions for hotel booking inquiries, reservations, and payments. The company is committed to enhancing clients' product competitiveness through standardized API interfaces, facilitating seamless distribution across the global tourism industry.
www.gzjoetravel.com
About Trip Affiliates Network
Headquartered in Singapore, with offices in Indonesia, Vietnam & Thailand, Trip Affiliates Network provides FIT/group inbound & outbound turnkey solutions & add-on direct supplier connectivity services for travel agents, wholesalers & hotels. High-end platforms include integrated booking systems for flights, hotels, activities & transfers plus dynamic packages & digital payment solutions