Guangzhou Joy International Travel Agency (Joy Travel), a leading B2B travel wholesaler, and Trip Affiliates Network (TA Network), a premier travel technology provider, have announced a strategic partnership to revolutionize travel distribution and connectivity for agencies and suppliers across Asia and beyond.
This collaboration will empower Joy Travel’s extensive portfolio of hotel and flight offerings with TA Network’s advanced technology solutions, streamlining operations and increasing accessibility for travel agents and suppliers. By integrating Joy Travel’s vast inventory with TA Network’s dynamic distribution platform, the partnership aims to enhance efficiency, optimize revenue, and provide a seamless booking experience for B2B clients. TA Network’s robust travel distribution platform will allow Joy Travel to expand its reach and improve access to real-time rates and availability, ensuring that travel businesses benefit from greater pricing transparency, automation, and operational efficiency.
“Joy Travel are experts in the hotel B2B industry, a high-efficiency next-generation enterprise, and that our directly sourced inventory has been steadily increasing year by year. Our partnership with Trip Affiliates Network allows us to leverage their cutting-edge technology that will boost our distribution capabilities,” said Vivian Qin, CEO of Joy Travel. “This partnership underscores our commitment to delivering high-quality travel products to our partners through seamless connectivity and innovative solutions.”
“This partnership with Joy Travel marks a significant step in our continuous mission to transform the Chinese B2B travel ecosystem,” said Jean Hsieh, TA Network's Regional Director for Ecosystem and Partnerships. “Together, we will enhance supplier connectivity, drive digitalization, and create value for travel agencies and businesses worldwide.”
With this alliance, Joy Travel and Trip Affiliates Network are set to reshape the B2B travel industry by delivering scalable, efficient, and tech-driven solutions that foster growth and innovation.
About Joy Travel
Guangzhou Joy International Travel Agency Co., Ltd. (Joy Travel) is an innovative global hotel B2B platform based in China. Leveraging robust direct procurement capabilities, comprehensive marketing channels, and a professional system platform, Joy Travel offers clients streamlined solutions for hotel booking inquiries, reservations, and payments. The company is committed to enhancing clients' product competitiveness through standardized API interfaces, facilitating seamless distribution across the global tourism industry.
www.gzjoetravel.com
About Trip Affiliates Network
Headquartered in Singapore, with offices in Indonesia, Vietnam & Thailand, Trip Affiliates Network provides FIT/group inbound & outbound turnkey solutions & add-on direct supplier connectivity services for travel agents, wholesalers & hotels. High-end platforms include integrated booking systems for flights, hotels, activities & transfers plus dynamic packages & digital payment solutions